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Chubby Checker
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== American Bandstand Connection == Checker's relationship with Dick Clark and "American Bandstand" was central to his success. The Philadelphia-based program's national reach and influence over teenage taste made it essential for artists seeking hits. Checker's performances on the show introduced him to audiences across the country, while Clark's promotional abilities ensured that "The Twist" received the exposure necessary for phenomenon-level success. This Philadelphia infrastructure—local labels, national broadcasts, promotional expertise—created conditions that enabled regional artists to achieve national impact.<ref name="dawson"/> The Cameo-Parkway Records label that recorded Checker was one of several Philadelphia labels that achieved success during the early rock and roll era. Bernie Lowe, the label's founder, understood how to create hit records that Bandstand's exposure could transform into national phenomena. This Philadelphia music industry ecosystem, distinct from New York's Brill Building or Detroit's Motown, represented the city's contribution to rock and roll's development.<ref name="jackson"/>
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