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Toll Brothers

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Template:Infobox Company

Toll Brothers, Inc. is a Fortune 500 luxury homebuilder headquartered in Fort Washington, Pennsylvania, in the Philadelphia suburbs. Founded in 1967 by brothers Robert Toll and Bruce Toll, the company has grown from building homes in suburban Philadelphia to becoming America's leading builder of luxury homes, operating in 24 states. Toll Brothers is known for building upscale, customizable homes in affluent communities, from single-family estates to urban high-rises. The company remains headquartered in the Philadelphia region, representing local entrepreneurship that achieved national scale.[1]

History

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Origins (1967)

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Toll Brothers was founded in 1967:

Beginning:

  • Robert Toll and Bruce Toll*** founded company
  • Philadelphia suburbs origin
  • Started with affordable homes
  • Brothers partnership

Early Growth

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1970s-1980s:

  • Bucks County focus initially
  • Moved upmarket over time
  • Developed luxury positioning
  • Regional expansion

National Expansion

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Growth strategy:

  • Expanded beyond Philadelphia
  • Entered new states
  • Acquisitions
  • National footprint

Public Company

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IPO:

  • Went public (1986)
  • NYSE listing
  • Capital for expansion
  • Shareholder base

Luxury Focus

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Premium positioning:

  • Became luxury homebuilder focus
  • Move-up and affluent buyers
  • Custom features
  • Community amenities

Business Model

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Luxury Positioning

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Target market:

  • Move-up buyers
  • Affluent purchasers
  • Empty nesters
  • Second home buyers

Customization

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Differentiator:

  • Extensive customization options
  • Design studios
  • Upgrade selections
  • Personalized homes

Community Development

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Master-planned communities:

  • Golf communities
  • Resort-style amenities
  • Age-restricted communities
  • Urban developments

Vertical Integration

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Control:

  • Land development
  • Architecture
  • Construction
  • Mortgage services

Products

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Single-Family Homes

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Core product:

  • Luxury single-family
  • Estate homes
  • Custom features
  • Premium locations

Townhomes and Condos

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Attached housing:

  • Luxury townhomes
  • Urban condominiums
  • Resort properties
  • High-rise units

Active Adult Communities

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55+ communities:

  • Age-restricted developments
  • Amenity-rich
  • Low-maintenance living
  • Growing segment

City Living

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Urban:

  • High-rise condos
  • Urban infill
  • City center locations
  • Walkable communities

Geographic Reach

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National Presence

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24 states:

  • East Coast concentration
  • California
  • Texas
  • Southwest
  • Other markets

Philadelphia Area

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Home market:

  • Continued building in region
  • Suburban Philadelphia communities
  • New Jersey
  • Delaware

Philadelphia Connection

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Fort Washington Headquarters

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Corporate base:

  • Montgomery County location
  • Corporate functions
  • Suburban Philadelphia
  • Regional hub

Toll Family

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Founders:

  • Robert and Bruce Toll
  • Philadelphia-area natives
  • Local success story
  • Philanthropic involvement

Regional Operations

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Local building:

  • Active in Philadelphia suburbs
  • New communities
  • Renovation projects
  • Employment

Financial Performance

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Revenue

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Scale:

  • $10+ billion annually
  • Fortune 500 company
  • Cyclical industry
  • Market leader in luxury

Margins

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Profitability:

  • Higher margins than average builders
  • Luxury pricing power
  • Brand premium
  • Operational efficiency

Industry Position

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Market Leadership

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Luxury leader:

  • #1 luxury homebuilder
  • Premium brand recognition
  • National scale
  • Quality reputation

Competition

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Major rivals:

  • Lennar
  • D.R. Horton
  • PulteGroup
  • Other national builders

Challenges

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Housing Cycles

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Cyclicality:

  • 2008 financial crisis impact
  • Interest rate sensitivity
  • Economic cycles
  • Market volatility

Labor and Materials

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Cost pressures:

  • Skilled labor shortages
  • Material costs
  • Supply chain issues
  • Regulatory costs

Land Acquisition

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Strategic challenge:

  • Finding suitable land
  • Entitlement process
  • NIMBYism
  • Competition for sites

Leadership

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Toll Family

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Founders:

  • Robert Toll - longtime CEO (now Chairman Emeritus)
  • Bruce Toll - co-founder
  • Family involvement
  • Entrepreneurial culture

Corporate Governance

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Structure:

  • Public company
  • Professional management
  • Board oversight
  • Transition to non-family leadership

Community and Culture

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Company Culture

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Values:

  • Quality focus
  • Customer service
  • Employee development
  • Integrity

Philanthropy

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Giving:

  • Toll Brothers Foundation
  • Community support
  • Housing initiatives
  • Education

Future

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Strategy

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Direction:

  • Geographic expansion
  • Product diversification
  • Rental development
  • Technology integration
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Opportunities:

  • Baby boomer downsizing
  • Millennial home buying
  • Work-from-home trends
  • Suburban demand

See Also

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References

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  1. ↑ "Toll Brothers". Toll Brothers. Retrieved December 31, 2025
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